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Case study · Real estate · Mexico City
ZAIAH: MXN $22M in sales within 2 months
In real estate, every campaign must respond to the project's sales velocity. The focus was to activate demand and move it toward high-value conversations for the sales team.
Verified result
MXN $22M in sales within 2 months, with MXN $40,000 invested in Meta Ads.
What was done
- Meta Ads built around real estate demand in Mexico City
- Messaging focused on product, location and decision-making
- Result analysis through sales—not only form completions
How it is sustained over time
The result is sustained by aligning paid media to the project's commercial stage, prioritizing qualified conversations and reviewing the flow between interest, follow-up and closing.